Countdown to Q4: Best Practices for a Great Holiday Season
Everything you need to nail gifting season, before the calendar runs out.
8 articles
- #1 - Design a landing page that convertsIf you only have time to optimize one thing for your gifting channel this season, it's this.
- #2 - Optimize your Gifting CTAsThe Calls-to-Action your gifting flow needs to get shoppers clicking.
- #3 - Give Your Storefronts a RefreshPerfect the seasonal vibe with smart bundles, custom cards, and great imagery throughout.
- #4 - Generate Loyalty with Post-Gifting EmailsLoyalty starts after the first gifts are sent (or received!)
- #5 - Drive Awareness of Gift SchedulingBetter yet: do it during BFCM to leverage the hype around special promos.
- #6 - Re-engage your past giftersYou already know your very best gifters, why not leverage them?
- #7 - Build Trust With Great FAQsYour FAQs can make or break a big sale.
- #8 - Push for E-Gifts After Your Shipping Cutoff DateShipping cutoffs aren't the end of gift sales.