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Benefit Email: Group and Multiship Gifting

Updated this week

The Zest gifting platform is the perfect tech partner for corporate gifters, sales leads, employee morale, and more. It’s a primo fit for HR heads in charge of holiday gifts, agencies thanking clients, managers showing appreciation, and beyond.

Remind your shoppers of these group gifting use cases to inspire more gifting with gentle nudges like the one below.

What to include in your group email:

  • Call out group gifting use cases or personas.

  • Group gifting how-to to show ease.

  • A clear CTA and link to your self-service gifting storefront.

Example Group Gifting Email

The ability for corporate clients to send one or tons of gifts in just a few clicks is a game-changer. We recommend calling out your newfound gifting functionality in an email, but remember:

  • Try to keep the number of steps to a minimum so gifters get the gist for how fast it is.

  • Hype up that your store resolves the most tedious parts of gifting, like checking out and getting addresses.

  • Emphasize schedule flexibility. The promise of helping people check off their big gifting to-dos early with advanced gift scheduling is a huge benefit.

Example Email: Group Gifting

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